Spring is almost here, and we have some exciting things on the way. But to give context, let’s recap our founder’s latest trip:
An exciting couple of weeks for Country Liberty has led to new markets and exposure across Canada, along with collaborations with other creative companies and people. Events in both Ontario and Alberta have resulted in new partnerships with emerging and established companies that we are so excited to share!
Starting in Toronto, Country Liberty founder Sawyer Hannay spent time solidifying current working relationships and getting to know the day-to-day operations with the brand’s suppliers. Partaking in things like factory tours gave Hannay a good understanding of new products that you’ll see come to fruition later this spring & summer.
After experiencing what Toronto had to offer, Sawyer and the Country Liberty team were off to Alberta. Starting in Canmore, Country Liberty hosted a content creation retreat with Basecamp Resorts. For two days, we worked with almost 10 influencers, models, and photographers to capture the brand in the mountains.. Every day was an early morning sunrise shoot in -40 degree weather, but the photos made the chilling experience all worth it!
Following the creative retreat, Sawyer partnered with Karma Campervans, spending three days in a van and exploring the Rockies, Banff area, and Lake Louise. The trip was a unique experience, driving and sleeping in the campervan with temperature below -30!
To close out the adventure, Sawyer and Country Liberty partnered with Canalta Lodge. Located in Banff, this resort features rustic barrel style hot tubs and saunas to relax after a busy couple weeks. Along with a beautiful courtyard, there were many final locations to show off Country Liberty in a few final photoshoots.... A great conclusion to the trip and our time in Alberta.
Now, the Country Liberty team is back in Atlantic Canada prepping for spring. We’re so grateful for the opportunity to create great new content and new relationships with creative people and brands all over Canada. Stay tuned for new products that will be launching as a result of these trips!